y.mobile blog

Mobile innovation & marketing, ​ made simple.

Pinterest Expands Ad Platform — March 9, 2016

Pinterest Expands Ad Platform

The image-discovery site said Tuesday that all U.S.-based small and medium-size businesses will now have access to its self-serve advertising platform. The company also is boosting the number of keywords and specific interests that advertisers can sell against to serve ads to the site’s more than 100 million users. And advertisers will now be able to target their existing customers on Pinterest.

Read more: http://www.nasdaq.com/article/pinterest-broadens-ad-business-20160308-00911#ixzz42PgxsGoB

A good social media primer — February 24, 2016

A good social media primer

The good folks at Social Media Examiner have put together a good primer on the 6 top social media sites that will help elevate and amplify your brand voice. By identifying different aspects and interests of your audience and matching them to particular social media networks you can easily customize you online presence. You can find the article here.